The Challenge
PropTech and Real Estate are evolving as big players of the industry govern the market. Thanks to this digital boom, more than 69% of realtors have created their own branded websites. However, small property dealers haven’t kept up with this digital transformation. They often face certain challenges such as technical disability, platform limitations, and money constraints to build their web presence.
The Solution
Since building a branded website is not a feasible solution for all the small real estate agents, the ashutec team created a SaaS-based solution called OwnSpace. The portal enables agents/firms to build a platform that doesn’t require much technical expertise and investment. The platform not only allows property listing and inventory management but also takes care of contracts, payment processing, customer relationships, lead generation, communication, etc.
- Drag and Drop customization for non-technical people to build a professional and elegant-looking website.
- Side-by-side property comparison feature to help end-users to find the ideal property by highlighting similarities and differences.
- Landing page feature to generate quality leads that are interested in buying the listed properties.
- Advanced contact forms to capture additional leads from the property listing pages.
- Automating the lead generation notifications and lead distributions across the team for effective lead management.
- WhatsApp integration for effectively communicating with potential leads and prospects and offer them more personalized recommendations.
- Hiding the listing when the deal is finalized or bringing it back online if the deal doesn't go through.
- Media upload and editing feature to attract visitors visually and persuade them to take further action.
- Important Analytics such as impressions, click-through rates, number of people contacted, and others to help devise a marketing funnel.
- Testimonials section showing experiences of past clients.
- Also, features such as accounting and advanced reporting, quotation tracking & management, payment processing, rent/leasing contract management, etc. are under pipeline to be included in future upgrades.